Congratulations to the winner and 2 runner-ups for the award BEST IDEA 2017.

Winner: iii I Director: Suze Milius & Femke Huurdeman I Fashion: Marie-Sophie Beinke

Runner-up: #WeBelieveInThePowerOfLove // I Director: Luca Finotti I Fashion: NikeLab

Runner-up: Club 99.7 I Director: Nina Holmgren I Fashion: Le Fix